Making Self-Publishing Success
By Khurshid Alam
Self-publishing is without doubt a most readily available
means of getting published today and brings a great hope to the aspiring
writers. If you are an amateur writer and want to get a break through faster,
self-publishing fulfils your dream.
But self-publishing writers should behave more like
entrepreneurs than backroom boys. You must have a good plan to promote your
book in all manners, much like your publisher.
Get Your Manuscript
Edited
Your manuscript is not the holy tenet. So prune it as much
as possible to make the information accurate, complete and reliable. Do
thorough researches on the topic that you deal, tighten your plot and refine
your characters, have the most befitting climax, and above all organize your
content.
Get your manuscript edited by professional editors before
you go for publishing. Write a few lines in the foreword that your book has
been well-edited to establish credibility.
Enhance Credibility
Self-publishing writers own high responsibility to their
work as they are basically the sole owners of their titles. There are many
factors that the writers should attend; possible spelling and grammatical
errors including typos, wrong information, and plagiarism threats. Ensure that
you have the rights to use the pictures, images, names of characters and
places, and other details. Add a note of disclaimer.
Reach to Audience
The first thing in your plan should be to target your
audience. Do research on your target readers, understand their requirement, the
craft of writing they may love, understand the mediums they are more attracted
to or use, and the platforms where they are available.
For example, if you’ve written a romance fiction, the
language should be mature, direct and refined. Create a page on social networking
sites and create a group of writers and readers, share excerpts from your book
and invite comments from them, encourage them to ask you questions and answer
them.
Attend to Packaging
Ensure that book covers, layout, print quality are
relevant to the concept that your book deals with and are of the best quality.
You might have heard the idiom, ‘Don’t judge a book by its cover’. But post
Internet, the concept has changed. The cover is a window to the core of the
concept in your book. To put it straight I would give you an example. You want
to read memoirs. Type this keyword on the Google search you will see hundreds
of titles on the genre. How would you judge which book you would buy? Most
probably, the smartly crafted title and finest cover designs will attract you.
Get Your Book
Reviewed
Get blurb written on your titles. Get your book reviewed
by some writers. Share blurbs and review on social networking sites and manage
them get published with literary journal, magazine or newspaper. They help in
boosting promotion.
Promote Your Book
Getting a book published is not the end of the story but
it is the beginning. Take out time and spend money on promoting your book. In
an age where hundreds of titles come out each month, it is important that your
book gets the due flash in the limelight. There are various means available for
promoting your book. Get a flyer designed, post ads on literary journals, buy
ads of Facebook, Google Adwords, and other ads programs.
Participate in Lit
Awards
There are many small to big literary prizes run by various
literary organizations. Participate in them. Though most of them charge a
reading fee, do not keep away. Participating in such literary prizes does not
simply mean mere involvement; you get wider penetration and may get feedback
that would definitely benefit you in your later venture.
Khurshid Alam is Lead – Technical Writing with an IT company based
in Pune, India. Besides, he writes poetry, stories, flash fiction, essays,
criticism, screenplay and on life and culture.
Get Your Book Reviewed by
— journal that brings articulate writings for
articulate readers.
CLRI prides itself to have a good number of
review writers. We have different review writers for books of different
genres. Our reviews are gaining recognition among the publishers, journals
and academia for fair and high quality reviews.
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